What large businesses need to learn from conscious consumers and businesses

Life & Soul Magazine

Making environmentally friendly choices as a consumer has become that much easier now with a growing number of businesses providing products that support the lifestyle choices of those wanting to assist in the preservation of the planet.

From clothes, kids toys, nappies and baby products, cookware, electronics, ethical banks, crafts, stationery, pet products to food – consumers are seeking honest companies who “walk their talk”.

It’s no surprise that it is the small, independent businesses that are championing the “green” cause and the shift towards a more conscious consumer dynamic – one in which the relationship between customer and business and business and planet is built upon respect.

With the growing awareness of the damage that plastic is doing to the planet, such plight has brought attention to a huge number of consumers the need to take action in their lives to change this.

The desire for brands is declining, whereas…

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