In the late 1960s, Jaime Bermúdez Cuarón, an engineer from a wealthy family, decided to build factories on his cotton fields in northern Mexico. Over time, he, low wages and trade agreements helped turn Juárez into a city of 400 factories that employ 300,000 people, and gave rise to similar industrial areas along the border. People call Cuarón the godfather of Mexico’s manufacturing sector.
At Bloomberg Businessweek, Lauren Etter tells Cuarón’s story and the way American manufacturers came to rely so heavily on Mexico’s factories, called maquiladoras, to build everything from medical devices to car parts. Trump called NAFTA “the worst trade deal ever made,” but Juárez’s industries are starting to rely less on America as they used to, so Cuarón believes Mexico will fare well despite president Trump’s loco rhetoric about border walls and NAFTA.
Martinez says the city is undergoing perhaps one of the most uncertain periods in…
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